Oguz A. Acar is a Professor at King’s Business School, King’s College London. His research is on behavioural innovation — it draws on social science to understand creation, evaluation and adoption of innovative outputs be it a novel idea, solution, product, strategy or technology. This research is published in leading academic journals across different disciplines including innovation (e.g., Research Policy), management (e.g., Journal of Management), marketing (e.g., Journal of Marketing Research) and psychology (e.g., Psychological Science) as well as in executive-oriented outlets such as Harvard Business Review. 

In 2021, Oguz was named one of the World’s Top 40 Business School Professors Under 40. He is an Expert (in Behavioural Sciences and Innovation) at World Economic Forum, and a Fellow of the Royal Society of Arts (RSA). He has received several grants worth over £1m from various institutions including European Institute of Innovation & Technology and British Academy, among others. His research and opinions have been extensively featured in popular media outlets such as the ABC, BBC, Financial Times, Forbes, Fortune and Wired.

Prior to King's, he was an associate professor at Bayes Business School (formerly Cass), and a visiting scholar at Massachusetts Institute of Technology and Stern School of Business (New York University). He completed his PhD from Rotterdam School of Management, Erasmus University. He also worked as a marketing professional in FMCG and financial services industries. He is an engineer by training.